Tutorial 1 – Mythbusters!

So here is the first blog to accompany the tutorials. I’m going to do one of these with each tutorial to try and give some background or understanding of WHY we are doing the tutorial and what we are trying to find out. The exercises I have created are quite...

The last time this happened…

Its one of those meetings that will live with me forever. I can picture it now. It was Sydney, early in 2009. I had been working for a luxury cruise business over there, managing the sales and marketing team for a little over a year. It was a dream job. The business...

LOCKDOWN!

This week, I thought I’d write a blog about coronavirus because, well, what else am I going to do? I’m going to start writing about it anyway, not quite sure where it will end up – which is quite fitting!  It’s 9pm on Monday night, the end of the first day of...

Do you know your customers?

No, I’m not going to write about Coronavirus. I’m sick of Coronavirus. Not sick with Coronavirus (yet) but sick of the 24/7 news cycle about it. So I’ve washed my hands (again!) and thought I’d write – or ramble – about something...

#boomeradvice

One of the funniest things I saw on Twitter over the weekend was #boomeradvice. Things that people had been told by the baby boomer generation based on their experience that are now ridiculously out of touch. All linked to the growth of the #okboomer memes that are...